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April 19, 2026
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ALEC FITOUT signs agreement with Procurified to enhance its estimation and procurement operations

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Leading fit out and refurbishment contractor, ALEC FITOUT, has inked an agreement with cloud-based procurement platform Procurified as it looks to further enhance its estimation and procurement processes.

By migrating to Procurified, all, suppliers and manufacturers for ALEC FITOUT will be instantly connected and integrated. The platform, which is accessible to users via an online log-in, saves estimation and procurement professionals around 80 percent in time and associated costs.

“With our commitment to innovation and continuous improvement, ALEC FITOUT has established itself as the partner of choice to a number of luxury hotels & resorts, cultural, immersive and luxury mixed-use developments in the MENA region – including several prominent pavilions at Expo 2020. Deploying Procurified will help us streamline mission-critical procurement processes, thereby enabling us to better serve our valued customers,” said Anand Kulkarni, lead Estimating Manager at ALEC FITOUT.

Procurified, which launched in Dubai in 2019 and has achieved USD$21 million in transaction values to date, allows contractors and suppliers to exchange bids and automate reviews. Unlike traditional processes that use spreadsheets and duplicate data, Procurified provides a single touch-point to upload bids, share these with multiple suppliers and then receive quotations. The cloud platform enables a deeper supply chain reach and competitive pricing by reaching out to a greater number of suppliers at the touch of a button.

“We’re thrilled to be joining hands with ALEC FITOUT at Procurified,” says co-founder Marc Lemmens. “Procurified was created to completely streamline what was one of the most laborious and time-consuming processes in the construction industry. It allows them to focus on what matters most, rather than capturing data and checking Excel for formula errors. Our technology is a game-changer, but more importantly, it solves a decades-old pain point for the industry.”

“We look forward to welcoming ALEC FITOUT’s network of suppliers to Procurified,” added co-founder Rupert Tait. “For suppliers, the in-platform tools help them collaborate better with contractors, which ultimately results in better customer service and more business.”

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