Alstom has announced the appointment of new members to its Africa, Middle East and Central Asia (AMECA) leadership team, as part of the group’s efforts to strengthen its regional presence.
In a statement, Alstom said that Sacha Parneix has been appointed as Vice President of Sales & Marketing for the AMECA region, while Dana Salloum has been appointed as Vice President of Communication, External Affairs, and CSR for the AMECA region.
“The AMECA region has extraordinary potential. We employ over 5,000 people and are growing. I am excited to welcome Sasha Parneix and Dana Salloum to my leadership team. We have a strong regional team ready to address growing mobility needs and more importantly enable the creation of self-sustaining transportation ecosystems” stated Andrew DeLeone, President of Alstom AMECA.
Parneix was most recently Chief Commercial Officer at GE Steam Power, in which he was accountable for all systems, equipment and services. He joins the Alstom team with over 30 years of extensive experience in high-tech, innovative organisations across the electricity sector (ABB, Alstom Power, GE) as well as transportation industry (Safran, NASA).
His experience has allowed him to gain specific know-how in commercial team leadership, strategic marketing & positioning, partnership building and growth, deal negotiations as well as specific experience in leaning and decarbonizing organisations, said Alstom.
Salloum joins Alstom with over 18 years of experience in the field. Prior to this role, she was at Boeing where she was the Communications Director for India, Middle East, Africa & Turkey. She spent over 12 years in various leadership roles at Boeing, supporting the company’s growth and presence in multiple markets.
She will lead a team of communications directors across the region in support of the company’s commitment to be the leader in sustainable and smart mobility globally.
Alstom operates in 77 countries and has offices in 28 locations across AMECA. The company has over 3,000 suppliers, eight assembly and manufacturing sites, seven joint ventures, five maintenance centers, two repair centres and 20 depots spread across the region.
